Post by piya481 on Feb 18, 2024 3:45:57 GMT -6
Sustainability is important for all industries, especially film. Each production (with an average budget of $70 million) is estimated to have a carbon footprint of 3,370 metric tons . Therefore, for cinema to contribute to the Sustainable Development Goals (SDG), assuming its Corporate Social Responsibility (CSR) will be essential.
For example, the series The Lord Middle East Mobile Number List of the Rings: The Rings of Power (2022) from Amazon Studios is an example of the high environmental impact that this sector has. While there were some green initiatives during filming—paper and batteries were recycled—the efforts seem overshadowed by the emissions and waste generated in the production process. Still, there are some sustainably produced films that are taking on this challenge, according to Eco-Business .
Sustainability in cinema
There are certain factors that can affect how much a production will emit pollutants, such as the number of cameras used to film an episode and having multiple filming locations. These aspects often increase with a larger budget, and so does the average carbon emission.
Although large movie studios have a much greater impact on the environment, they have the resources to be more sustainable and set a precedent for smaller ones in the future. Large production studios may hire green managers or sustainability coordinators to help implement sustainable practices.
Every film is able to practice sustainability with minimal changes, and in various ways as these three examples of sustainably produced films show.
3 sustainably produced films
1. The Amazing Spider-Man 2 (2014)
Hollywood blockbusters typically involve huge emissions and waste footprints, their big budgets allowing them to adopt more sustainable production practices, as in the case of production company Sony Pictures' The Amazing Spider-Man 2 , starring Andrew Garfield, Emma Stone and Jamie Foxx.
The team had a manager who monitored, enforced and documented sustainable practices on set, allowing them to save 193,000 disposable plastic water bottles, donate or reuse 49.7 tons of materials, and divert more than 52% of their waste from the landfills.
These efforts not only reduced production costs by $400,000, but earned them the Environmental Media Association's Green Seal award in 2014—a recognition that honors progress in sustainable film and television production.
2. Bait (2019)
Hailed by many film critics as a modern masterpiece, Bait explores the decline and gentrification of British seaside towns through the growing tensions between a struggling fishing community and the tourists who increasingly threaten the authentic character and ways of traditional city life.
In addition to its unusual theme, the film's aesthetic qualities stand out. Bait was shot with a 16mm silent film camera in Cornwall, England, the hometown of director Mark Jenkins. Jenkins then developed the material himself at home and recorded the audio later, a process that gives the film its otherworldly quality and emphasizes the main character's growing alienation from his city.
Although Bait has not been explicitly praised for its sustainable production, it has followed some key practices that sustainable film experts say greatly reduces the environmental footprint , such as keeping shoots local, simplifying filming setups, and minimizing film size. cast and crew.
Birgit Heidsiek, director of the German-based sustainable media platform Green Film Shooting, assured that “the most sustainable film is the one that has not been produced. But it is possible to produce films in a more environmentally friendly way, and sometimes low-budget productions have done so without even knowing it, such as filming in close locations, having actors dress in their own clothes, or using the available light [in the day].”
3. Chandigarh Kare Aashiqui or Romance in Chandigarh (2021)
But the creation of sustainably produced films is not an exclusively Western development, Hindi cinema, popularly known as Bollywood, is making great strides. Directed by Abhishek Kapoor and produced by T-Series along with Guy in the Sky Pictures, Chandigarh Kare Aashiqui follows Manu (Ayushmann Khurrana), a bodybuilder who struggles and eventually overcomes his gender prejudices to love Maanvi (Vaani Kapoor), his female transgender couple.
For example, the series The Lord Middle East Mobile Number List of the Rings: The Rings of Power (2022) from Amazon Studios is an example of the high environmental impact that this sector has. While there were some green initiatives during filming—paper and batteries were recycled—the efforts seem overshadowed by the emissions and waste generated in the production process. Still, there are some sustainably produced films that are taking on this challenge, according to Eco-Business .
Sustainability in cinema
There are certain factors that can affect how much a production will emit pollutants, such as the number of cameras used to film an episode and having multiple filming locations. These aspects often increase with a larger budget, and so does the average carbon emission.
Although large movie studios have a much greater impact on the environment, they have the resources to be more sustainable and set a precedent for smaller ones in the future. Large production studios may hire green managers or sustainability coordinators to help implement sustainable practices.
Every film is able to practice sustainability with minimal changes, and in various ways as these three examples of sustainably produced films show.
3 sustainably produced films
1. The Amazing Spider-Man 2 (2014)
Hollywood blockbusters typically involve huge emissions and waste footprints, their big budgets allowing them to adopt more sustainable production practices, as in the case of production company Sony Pictures' The Amazing Spider-Man 2 , starring Andrew Garfield, Emma Stone and Jamie Foxx.
The team had a manager who monitored, enforced and documented sustainable practices on set, allowing them to save 193,000 disposable plastic water bottles, donate or reuse 49.7 tons of materials, and divert more than 52% of their waste from the landfills.
These efforts not only reduced production costs by $400,000, but earned them the Environmental Media Association's Green Seal award in 2014—a recognition that honors progress in sustainable film and television production.
2. Bait (2019)
Hailed by many film critics as a modern masterpiece, Bait explores the decline and gentrification of British seaside towns through the growing tensions between a struggling fishing community and the tourists who increasingly threaten the authentic character and ways of traditional city life.
In addition to its unusual theme, the film's aesthetic qualities stand out. Bait was shot with a 16mm silent film camera in Cornwall, England, the hometown of director Mark Jenkins. Jenkins then developed the material himself at home and recorded the audio later, a process that gives the film its otherworldly quality and emphasizes the main character's growing alienation from his city.
Although Bait has not been explicitly praised for its sustainable production, it has followed some key practices that sustainable film experts say greatly reduces the environmental footprint , such as keeping shoots local, simplifying filming setups, and minimizing film size. cast and crew.
Birgit Heidsiek, director of the German-based sustainable media platform Green Film Shooting, assured that “the most sustainable film is the one that has not been produced. But it is possible to produce films in a more environmentally friendly way, and sometimes low-budget productions have done so without even knowing it, such as filming in close locations, having actors dress in their own clothes, or using the available light [in the day].”
3. Chandigarh Kare Aashiqui or Romance in Chandigarh (2021)
But the creation of sustainably produced films is not an exclusively Western development, Hindi cinema, popularly known as Bollywood, is making great strides. Directed by Abhishek Kapoor and produced by T-Series along with Guy in the Sky Pictures, Chandigarh Kare Aashiqui follows Manu (Ayushmann Khurrana), a bodybuilder who struggles and eventually overcomes his gender prejudices to love Maanvi (Vaani Kapoor), his female transgender couple.